Established in 1963 by Karl Toosbuy in the small town of Bredebro in southern Denmark, ECCO was expanding fast. Throughout the 1980s, the company expanded its operations internationally. By 1982, sales reached 1 million pairs of shoes annually. In order to accommodate the increasing demand, additional production was established in Portugal, and under license in Japan and Cyprus. And soon, it opened ECCO Online and began to sell products worldwide.